MBA in Design Management is a 2-year postgraduate program that focuses on combining business management principles with design thinking and creative strategy. The course equips students to manage design processes, drive innovation, and implement effective branding and product strategies in organizations.
Candidates must hold a bachelor’s degree from a recognized university with a minimum of 50% marks. Admission is generally based on national or state-level entrance exams such as CAT, MAT, XAT, CMAT, NMAT, or institute-specific exams, followed by group discussions and personal interviews.
Top colleges offering this specialization include NIFT, Pearl Academy, MIT Institute of Design, SPJIMR Mumbai, and Christ University.
The course fee typically ranges from INR 3,00,000 to INR 20,00,000 depending on the institute.
Graduates can work as Design Managers, Brand Managers, Product Strategists, UX/UI Managers, and Innovation Consultants.
The average salary ranges from INR 5–18 LPA depending on experience, institute, and organization.
| Particulars | Details |
|---|---|
| Course Name | MBA in Design Management |
| Level of Study | Postgraduation |
| Duration | 2 Years (Full-Time) |
| Eligibility Criteria | Bachelor’s degree with minimum 50% marks |
| Entrance Exams | CAT, MAT, XAT, CMAT, NMAT, NIFT Entrance, Institute-specific exams |
| Admission Process | Entrance-based / Merit-based, followed by GD & PI |
| Course Fee | INR 3,00,000 – 20,00,000 |
| Colleges / Universities | NIFT, Pearl Academy, MIT Institute of Design, SPJIMR Mumbai, Christ University |
| Average Salary | INR 5 – 18 LPA |
| Job Roles | Design Manager, Brand Manager, Product Strategist, UX/UI Manager, Innovation Consultant |
| College | Total Course Fee | Accepted Entrance Exams |
|---|---|---|
| NIFT Delhi / Mumbai / Bangalore | INR 10,00,000 – 15,00,000 | NIFT Entrance Test |
| Pearl Academy, Delhi / Mumbai / Jaipur | INR 8,00,000 – 12,00,000 | Institute-specific exam |
| MIT Institute of Design, Pune | INR 5,00,000 – 10,00,000 | CAT, MAT, Institute-specific |
| SPJIMR, Mumbai | INR 20,42,000 | CAT, XAT, GMAT |
| Christ University, Bangalore | INR 8,50,000 | CAT, MAT, CMAT, XAT, Institute Selection |
The curriculum integrates management fundamentals with design and innovation-focused subjects:
| Semester 1 | Semester 2 |
|---|---|
| Principles of Management | Design Thinking & Innovation Management |
| Marketing Management | Brand Strategy & Management |
| Financial & Managerial Accounting | Product Development & Portfolio Management |
| Business Communication | User Experience (UX) & Interface Design Concepts |
| Quantitative Techniques | Entrepreneurship & Creative Management |
| Summer Internship / Project Work | Electives / Industry Certification |
Graduates can work in design, product, branding, and consulting roles:
| Job Title | Top Recruiters | Experience Level | Average Salary (per annum) |
|---|---|---|---|
| Design Manager | Tanishq, Titan, Myntra, Flipkart | 2–5 years | INR 6–12 LPA |
| Brand Manager | PepsiCo, Nestlé, P&G | 3–6 years | INR 8–15 LPA |
| Product Strategist | Google, Amazon, Zomato | 3–6 years | INR 10–18 LPA |
| UX/UI Manager | Adobe, TCS, Infosys | 2–5 years | INR 7–14 LPA |
| Innovation Consultant | Accenture, Cognizant | 4–8 years | INR 12–20 LPA |
Yes, it opens roles in design leadership, product strategy, UX, and creative consulting.
Yes, the course is open to all graduates, though design background helps in practical projects.
Yes, internships in design studios, branding agencies, and corporate design departments are included.
Freshers can expect INR 5–10 LPA depending on the institute and role.
Duration: 2 Years
Fees: ₹30.0 K – ₹15.8 L | Colleges: 135
Duration: 2 Years
Colleges: 134
Duration: 2 Years
Fees: ₹12.0 K – ₹25.3 L | Colleges: 106
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