Sports Management | MBA & PGDM Specialization 2025

MBA in Sports Management is a 2-year postgraduate program aimed at developing managerial, marketing, and administrative skills specific to the sports, fitness, and athletic industries. Students learn about sports marketing, event management, sponsorship, athlete management, and sports analytics.

Candidates must hold a bachelor’s degree from a recognized university with at least 50% marks. Admission is usually based on entrance exams such as CAT, MAT, CMAT, XAT, or institute-specific exams, followed by group discussions and personal interviews.

Top colleges offering this specialization include Symbiosis School of Sports Sciences (SSSS), Jain University Bangalore, Amity University Noida, and Indian Institute of Sports Management (IISM).

The course fee ranges from INR 3,00,000 to INR 10,00,000 depending on the institute.

Graduates can work as Sports Marketing Managers, Event Managers, Fitness Consultants, Sports Analysts, and Operations Managers.

The average salary ranges from INR 4–12 LPA depending on experience, role, and organization.

MBA Sports Management Highlights

Particulars	Details
Course Name	MBA in Sports Management
Level of Study	Postgraduation
Duration	2 Years (Full-Time)
Eligibility Criteria	Bachelor’s degree with minimum 50% marks
Entrance Exams	CAT, MAT, XAT, CMAT, NMAT, SNAP, or institute-specific exams
Admission Process	Entrance-based / Merit-based, followed by GD & PI
Course Fee	INR 3,00,000 – 10,00,000
Colleges / Universities	SSSS Pune, Jain University Bangalore, Amity University Noida, IISM Mumbai
Average Salary	INR 4 – 12 LPA
Job Roles	Sports Marketing Manager, Event Manager, Fitness Consultant, Sports Analyst, Operations Manager

Why Pursue MBA in Sports Management?

Industry Growth: Expanding sports, fitness, and recreation sectors create demand for skilled professionals.
Global Exposure: Opportunities in international sports organizations, clubs, leagues, and federations.
Career Diversity: Work in sports marketing, athlete management, event management, fitness centers, and analytics.
Skill Development: Learn strategic planning, sponsorship management, and operational leadership in sports.
Entrepreneurial Advantage: Start sports academies, gyms, or fitness-related ventures.

Eligibility Criteria

Educational Qualification: Bachelor’s degree in any discipline from a recognized university.
Minimum Marks: Usually 50% (relaxation for reserved categories).
Entrance Exams: CAT, MAT, XAT, CMAT, SNAP, or institute-specific exams.
Work Experience: Optional; preferred by some institutes.

Top Colleges for MBA Sports Management and Fees

College	Total Course Fee	Accepted Entrance Exams
Symbiosis School of Sports Sciences, Pune	INR 8,00,000	SNAP, Institute Selection
Jain University, Bangalore	INR 6,00,000	CAT, MAT, CMAT, XAT
Amity University, Noida	INR 7,50,000	CAT, MAT, XAT, NMAT
Indian Institute of Sports Management, Mumbai	INR 10,00,000	Institute Selection

MBA Sports Management Syllabus

The curriculum combines core management concepts with specialized sports modules:

Semester 1	Semester 2
Principles of Management	Sports Marketing & Branding
Managerial Economics	Event & Tournament Management
Business Communication	Sports Analytics
Accounting & Finance for Managers	Fitness & Wellness Management
Marketing Management	Athlete & Team Management
Quantitative Techniques	Summer Internship / Industry Project

MBA Sports Management Jobs & Salary

Graduates can work in sports organizations, fitness centers, event management firms, and sports analytics companies:

Job Title	Top Recruiters	Experience Level	Average Salary (per annum)
Sports Marketing Manager	IMG, Sony Sports, Red Bull	2–5 years	INR 6–12 LPA
Event Manager	Percept, Wizcraft, Magic Sports	2–5 years	INR 4–10 LPA
Fitness & Wellness Consultant	Gold’s Gym, Cult.fit, Talwalkars	1–3 years	INR 3–7 LPA
Sports Analyst	ESPN, Cricbuzz, Analytics Firms	2–4 years	INR 5–10 LPA
Operations Manager	Stadiums, Clubs, Sports Academies	3–6 years	INR 6–12 LPA